Your gym, your studio, your office, your café – what do you do?
Of course there is the first level: help people train, get healthy, to move, to work, to eat, to drink.
What about below that?
Perhaps it for people to learn, to blow off steam, to socialise?
What about below that?
Maybe it’s for people to grow, to be heard, to be respected…
And below that?
Well, maybe it’s a space for people to belong to something, or, maybe it’s to be acknowledged as a human?
The day to day operations in your business might look a little different in the period ahead.
And, at the same time, if you understand what else your business is for, it’s likely you’ll be able to continue to provide value.
