We like to talk about assets and liabilities – “invest in the first, avoid the latter…”
Usually we’re talking about visible, or tangible assets, like property, or stock options…
Assets though can also be “developed.” This is huge. Think intangibles: skills, reputation, trust, networks and experience.
So, given that individuals (yes you) already have assets, we now need to make a decision on which ones you want to develop further?
That work you are putting in every day to do the things that you do, have you decided what it is for? What is the asset that you are looking to develop?
Each thing you do has a cost associated and an opportunity. You can spend hours on Youtube, or you can build an asset.
The choice is yours and taking accountability is the beginning of design thinking in this area.
