“Ninety percent of everything is crap.”
Theodore Sturgeon was a science fiction writer in the 1950’s.
He noticed that science fiction was a genre that was often slammed by critics for being rubbish.
Sturgeon observed that the majority of examples in any other field could also be considered low quality – including art, poetry, restaurants etc.
So, this made science fiction no different to any other field – as was the case everywhere, “ninety percent of everything is crap.”
Social media, the internet, and a hyperconnected, fast world has created a long tail culture with an option for everything, and at the same time, ninety percent of it all is still crap.