Ideas are kind of paradoxical: they don’t cost anything (cheap as chips), but, they also have huge potential. Ideation, idea generation, idea nurturing fuel innovation, marketing and transformation. Here are a few proven steps for better idea flow: Give them away. The only reason to hoard ideas is that you think you’re going to run...

Depth. Focus. A long time. Anyone with a Netflix account can hold a shallow focus on a subject. Anyone can go deep on a topic alongside the distraction of email and Facebook. And the easiest of all is to do these things for a few minutes. If we need all three, where’s the missing link?